About Us

Welcome to ByMariana! Here, every element and every word tells a true story.
Founded by Mariana Machado, a visionary in the field of design and branding who was one of the first web developers of the 1990s, the company is on a mission to inspire individuals and companies to make their dreams come true, while helping them fall in love with her designs and words.

Our History

Our journey began with a simple yet powerful belief: within every person and every company lies untapped potential, waiting to be revealed and transformed into something extraordinary. Mariana, with her passion and ability to identify and unlock that potential, decided to create a space where design finds meaning, where branding strategy transcends theory and becomes a tool for real transformation.

Our values

At ByMariana Machado, our values are at the heart of everything we do. They include:

  • Passion: Our daily fuel. We believe that doing what you love is the key to creating exceptional work, especially when you combine passion and practice.
  • Differentiation: We are constantly seeking out what is unique and unexplored. Our goal is to help each client stand out in their niche by celebrating what makes them unique and identifying gaps in their markets.
  • Impact: We strive to bring about meaningful change—not just in terms of appearance, but in our customers’ lives and their perception of our brand.
  • Footprint: We strive to ensure that every project reflects a brand, a lasting story, and a legacy.
  • Truth: Authenticity is our guiding principle. In every project, we seek out the essence and truth of our clients to represent them faithfully and ensure transparency throughout the client’s journey within our ecosystem, providing clients with the best hands-on experience of original design.
  • Link: We value building genuine relationships with unbreakable bonds, creating a community of motivated and inspired individuals.

Our Mission

Our mission is clear: to empower you to express the unique essence of your brand through designs based on visual engineering and communication strategies based on semantic engineering. We want you to be seen, heard, and remembered for what your brand stands for.

Why choose By Mariana Machado?

Choosing By Mariana Machado means choosing a partnership dedicated to uncovering and bringing out your true potential. It means having access to a branding and design approach that is strategic and passionate, grounded in more than 35 years of experience working with major companies and leading brands, ensuring that every aspect of your plan is thought out and executed with excellence and purpose.

We invite you to join us on this journey of discovery and self-expression. Together, we will create something beautiful, meaningful, and lasting.

With love,

Mariana Machado

Follow us on Instagram @marianamachado.